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Front page news, viral social media, online events, video conferences, email newsletters, a word from our director, website content, podcasts, check-ins and catch-ups, press conference. COVID-19 has changed and accelerated the way we communicate science, medical research and health outcomes.

News of the pandemic has been breaking, actual time and daily, with social media updates and daily tallies. In the meantime, research has continued, clinical care has progressed, and scientific developments have occurred. While the focus has been on the pandemic, how does the sector communicate through the noise to ensure key messages are delivered?

Edwina Pearse, Head of Brand & Communications from Cancer Council Victoria leads this discussion on an unprecedented period of reassuring patients of the safety of health services, starting conversations with ‘can you hear me now’ and promoting research outcomes in ever inventive ways.

 

Event details

Friday 24 July, 1-2pm.

Register for webinar here.

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